ADVERTISE ON K-KID 92.9 FM

Classic rock and the Ozarks go hand in hand. Locals and tourists alike listen to K-KID 92.9FM for the theme music to a good time.

With a diverse demographic of listeners we can help shine a spotlight on your business and help find more customers year after year.

With a 60/40 split between Male/Female listeners we are a great way to get in front of a wide range of potential customers. K-KID covers 14 counties in South Central Missouri. From Franklin to Pulaski, (East to West) and Gasgonade to Shannon, (North to South) with Phelps, Dent and Crawford counties being our core audience.

Click on the antenna to see the rate card for that offering.


Standard Rates

The easiest way to get started with advertising on KKID.


Prime Time Rates

Get the most bang for your buck on our prime time spots on KKID.

Waxy Brown Flower Power Hour

Get the most bang for your buck on our prime time spots on KKID.


Frequency Program

Repetition is key when you advertise. Use this program to drive your message.


Saturday Special

Get your ads in front of the weekend warriors! Cover the entire day with KKID.

Classic Rock History

Get your message to the true classic rock lovers. Classic Rock lives on KKID.

STANDARD RATE CARD

All ads will run during the designated times below. You can do multiple time slots to fit your needs.

Time Slot 30 Second Spots 60 Second Spots
Monday - Friday
Fixed Times
$28.50
$39.50
Monday - Friday
Morning Drive: 6am - 10am
$26.00
$35.50
Monday - Friday
Mid - Day: 10am - 3pm
$21.50
$30.00
Monday - Friday
Afternoon Drive: 3pm - 7pm
$26.00
$35.50
Monday - Friday
Evening: 7pm - 12am
$18.50
$30.00
Monday - Friday
Prime Time: 6am - 7pm
$21.50
$30.00
Monday - Saturday
Flex Time: 6am - 9pm
$17.50
$22.50

STANDARD RATE CARD - TOTAL AUDIENCE PLAN (TAP) BUNDLES

All ads run 24 hours a day with equal roation Monday – Sunday

Number of Ads 30 Second Spots 60 Second Spots
1 - 50 Ads
$11.50
$16.50
51 - 99 Ads
$10.00
$15.00
100+ Ads
$9.50
$13.50

WAXY BROWNS FLOWER POWER HOUR

Show airs live on Wednesday from 3 – 5pm CST each week.

FM DIAL PACKAGE

This package gets you on the rotation for all of the FM broadcasts. Your ad will be featured during the show and throughout the week during KKID programming.

100:  30 Second Commercials Per Month

2:  30 Second Commercials aired during Waxy Browns Flower Power Hour each week. 

Remaining 30 second commercials scheduled Monday - Saturday 6am - 9pm

$710 Per Month

DIGITAL PACKAGE

30-60 second Video Ad in Rotation when FM dial goes to break/music. (4- minutes)

Links in YouTube/Facebook description of each show. 

Your URL dropped in the chat each week on Youtube, Facebook, Twitch.

Ability to swap ads each week if desiered.

Social Tags on all pre-show posts.

"Crawler" code (optional) EX: "Use code WAXY to get 10% off"

All ads are not subject to FCC restrictions and will remain on digital assets in perpituity. (Great for SEO/SEM)

$420 Per Month

*Digital assets are managed by Route 66 Labs in association with KKID 92.9

**Video production services are also offered by Route 66 Labs if needed.

PRIME TIME PLUS RATE CARD

All rates are based on a THREE MONTH agreement.

All Annual Agreements will include Ad-Libs and Remotes FREE (Listed Below)

Monthly Ad-Lib at 7:35 one day Monday - Friday ($600 Value)

Quarterly 2 Hour Live Remote: Times TBD - ($3200 Value)

Time Slot 30 Second Spots 60 Second Spots
Monday - Friday
6am - 10am
$4.17
$6.33
Monday - Friday
7am - 10am
$9.95
$14.60
Monday - Friday
11am - 3pm
$8.50
$13.30
Monday - Friday
4pm - 7pm
$9.95
$14.60
Saturday & Sunday
8am - 7pm
$3.50
$5.35
MONTHLY TOTALS
$958.00
$1,444.00

SATURDAY SPECIAL RATE CARD

K-KID’s Saturday Special Show Lineup

Acoustic Storm 1pm - 3pm

Blues Deluxe with Dave Johnson 3pm - 4pm

Get the Led Out with Carol Miller 4pm - 5pm

Sammy Hagar's Top Rock Countdown 5pm - 7pm

Title Sponsorship Includes:

  • Six:  30 Second announcements every Saturday 1pm- 7pm
  • 2 spots per hour that run during your sponsored show.
  • Your business name tagged on the show promo. 
  • Four Promos scheduled Sunday – Friday 6am – 9pm

$245 Per Month

FREQUENCY SPECIAL

Frequency Is KEY!
Frequency Is Repetition!
Frequency Sells!
Only K-KID can deliver the
Frequency you need!

Choose your Frequency!

Frequency 1

1. 50:  Thirty Second commercials per month*

$350 = $7.00 per spot

*No monthly minimum

Frequency 2

2. 100:  Thirty Second commercials per month**

$450 = $4.50 per spot

**Three month minimum

Frequency 3

3. 150:  Thirty Second commercials per month**

$550 = $3.65 per spot

**Three month minimum

All spots are scheduled Mon-Sat 6a-9p with equal rotation.

Record your own announcement to personalize your business’s message.

$350 - $550 per month based on your Frequency choice

SATURDAY SPECIAL RATE CARD

K-KID’s Saturday Special Show Lineup

Acoustic Storm 1pm - 3pm

Blues Deluxe with Dave Johnson 3pm - 4pm

Get the Led Out with Carol Miller 4pm - 5pm

Sammy Hagar's Top Rock Countdown 5pm - 7pm

Your business will receive a live intro as a sponsor for our Classic Rock History

7:50 am Mon – Fri
50 – 30 second commercials per month. All scheduled in equal rotation 6 am – 9 pm Mon – Sat

3 month minimum

$245 Per Month

KKID 92.9 FM Salem - Rolla

Office:  (573)-364-4433

1401 Forum Drive Suite A

Rolla, MO 65401